KunstRAI x Rietveld Alumni Campaign

For the 750 birthday of Amsterdam KunstRAI invited the Amsterdam based school Gerrit Rietveld Academie to organise an exhibition with their alumni. As an alumni of Rietveld they asked me to create a campaign around the exhibition.

I created 7 collages as representation of the actual art works that were presented at the exhibition, a mini exhibition inside the exhibition guide. The red dots are a reference to the stickers that are traditionally put next to sold art works, manifesting the works of the show to get sold. At the same time also referring to the collages as individual art works.

prints are available for purchase (A5)

Exhibition guide

Digital Campaign